FIKRIYAH, Nur Laili; 						BAITURROHMAN, Baiturrohman; 						NUR AFIFAH, Yans.
 THE IMPACT OF MODERATION OF PRICE DISCOUNTS: BRAND IMAGE AND E-WOM ON PURCHASE DECISIONS.
<strong>Proceedings of the International Conference of Islamic Economics and Business (ICONIES)</strong>, [S.l.], v. 10, n. 1, p. 1299-1308, sep. 2024.
ISSN 2541-3333.
Available at: &lt;<a href="https://urj.uin-malang.ac.id/index.php/iconies/article/view/3066" target="_new">https://urj.uin-malang.ac.id/index.php/iconies/article/view/3066</a>&gt;. Date accessed: 25 july 2026.