Peranan perbankan syariah dalam manajemen strategi di era ekonomi digital

Studi kasus PT. Bank Mega Syariah

Authors

  • Atha Salsabila Putri Huda Program Studi Perbankan Syariah, Universitas Islam Negeri Maulana Malik Ibrahim Malang

Keywords:

Islamic banking, technology, strategic management, digital economy, digital transformation, bank mega syariah

Abstract

This study aims to analyze the role of Islamic banking in implementing strategic management in the digital economy era. Digital transformation has driven significant changes in the global financial system and requires Islamic banking to adapt to technological innovation without neglecting Islamic principles. Using qualitative methods through literature review and a case study of Bank Mega Syariah, this study highlights four key strategic dimensions: digital transformation, differentiation and competitive advantage, risk management and digital governance, and social and educational roles. The results show that the success of Islamic banking is highly dependent on the ability to integrate financial technology with the values ​​of the maqasid of Islamic banking. Bank Mega Syariah serves as an example of effective digital strategy implementation through innovative application-based services and products. This confirms that adaptive strategic management to digital developments is a crucial factor in increasing competitiveness and strengthening the contribution of Islamic banking to the national economy.

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Published

2025-10-17

How to Cite

Putri Huda, A. S. (2025). Peranan perbankan syariah dalam manajemen strategi di era ekonomi digital: Studi kasus PT. Bank Mega Syariah. Maliki Interdisciplinary Journal, 3(11), 802–807. Retrieved from https://urj.uin-malang.ac.id/index.php/mij/article/view/19314

Issue

Vol. 3 No. 11 (2025): NOVEMBER

Section

Articles

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