Analisis perbandingan rencana strategis perbankan konvensional bersejarah di Indonesia

Authors

  • Kika Andira Salsabila Program Studi Perbankan Syariah, Universitas Islam Negeri Maulana Malik Ibrahim Malang
  • Ifadatul Laili Kusumaning Tyas Program Studi Perbankan Syariah, Universitas Islam Negeri Maulana Malik Ibrahim Malang
  • Sunairah Sunairah Program Studi Perbankan Syariah, Universitas Islam Negeri Maulana Malik Ibrahim Malang

Keywords:

Strategic plan, bank, management, analysis, comparison

Abstract

This research discusses a comparison of the strategic plans of three conventional banks in Indonesia, namely Bank BNI, Bank BRI, and Bank Mandiri. Banks have an important role in the economy, including providing credit, controlling economic growth, and having an impact on economic balance. Strategic plans are the key to achieving company goals. This research uses scientific methods and a qualitative approach to analyze the strategic plans of these banks. The results of the analysis show differences and similarities in the three banks' strategic plans, with a focus on financial, product and service, human resources and environmental aspects. In addition, digital technology is an important element in their strategic plans. This analysis focuses on strategy and business planning in maintaining bank stability in an ever-growing market. This research provides insight into how conventional banks in Indonesia design their strategic plans to achieve goals and adapt to changes in the dynamic business environment.

Downloads

Download data is not yet available.

Published

2024-03-31

How to Cite

Salsabila, K. A., Tyas, I. L. K., & Sunairah, S. (2024). Analisis perbandingan rencana strategis perbankan konvensional bersejarah di Indonesia. Maliki Interdisciplinary Journal, 2(2). Retrieved from https://urj.uin-malang.ac.id/index.php/mij/article/view/6002

Issue

Vol. 2 No. 2 (2024): FEBRUARY

Section

Articles

License

Authors who publish with this journal agree to the following terms:

  • Authors retain copyright and grant the journal right of first publication with the work simultaneously licensed under a Creative Commons Attribution License that allows others to share the work with an acknowledgement of the work’s authorship and initial publication in this journal.
  • Authors are able to enter into separate, additional contractual arrangements for the non-exclusive distribution of the journal’s published version of the work (e.g., post it to an institutional repository or publish it in a book), with an acknowledgement of its initial publication in this journal.
  • Authors are permitted and encouraged to post their work online (e.g., in institutional repositories or on their website) prior to and during the submission process, as it can lead to productive exchanges, as well as earlier and greater citation of published work.