Implementasi studi kelayakan bisnis ditinjau dari aspek hukum, lingkungan, pasar dan pemasaran: Studi Pada Usaha UMKM NAZARO

Diki Egie Nugraha; Nihayatu Aslamatis Solekah

Implementasi studi kelayakan bisnis ditinjau dari aspek hukum, lingkungan, pasar dan pemasaran

Studi Pada Usaha UMKM NAZARO

Authors

Diki Egie Nugraha Program Studi Perbankan Syariah, Universitas Islam Negeri Maulana Malik Ibrahim Malang
Nihayatu Aslamatis Solekah Program Studi Perbankan Syariah, Universitas Islam Negeri Maulana Malik Ibrahim Malang

Keywords:

Business feasibility studies, Legal aspects, Environmental aspects, Market and marketing

Abstract

This research aims to determine the business feasibility study in terms of legal aspects, environmental aspects, market and marketing aspects in NAZARO UKM located in Malang, East Java. This research uses a descriptive qualitative method that describes objects using primary data collection techniques. The analytical tool in this research uses a Likert scale which adds up the scores from all question items. The results of the research show that this UKM has good criteria in the Likert scale assessment so that UKM.

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References

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Published

2024-04-30

How to Cite

Nugraha, D. E., & Solekah, N. A. (2024). Implementasi studi kelayakan bisnis ditinjau dari aspek hukum, lingkungan, pasar dan pemasaran: Studi Pada Usaha UMKM NAZARO. Maliki Interdisciplinary Journal, 2(4). Retrieved from https://urj.uin-malang.ac.id/index.php/mij/article/view/6268

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Issue

Vol. 2 No. 4 (2024): APRIL

Section

Articles

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