Strategi pelayanan Account Officer dalam meningkatkan kepuasan calon nasabah : Studi pada El-dinar Finance House
Abstract
El-dinar Finance House is a community created to accommodate economics faculty students, specifically Sharia banking, in increasing their knowledge of Sharia finance. The activities at El-dinar Finance House are not much different from those in the banking sector. However, according to several economics faculty students, the service provided by El-dinar Account Officer members was less than satisfactory. So this research aims to find out the service strategies implemented by El-dinar Account Officer members to increase prospective customers' satisfaction. The results of this research found that several service strategies implemented by El-dinar Account Officer members to increase prospective customer satisfaction include smiling and greeting (3S), serving on time, speaking clearly, receiving complaints professionally, and being responsible.
Downloads
References
Budiharjo, A., Segaf, S., & Alim, S. (2015). Pengembangan Laboratorium Mini Bank Fakultas Ekonomi Menjadi Income-Generating Unit. EL DINAR: Jurnal Keuangan Dan Perbankan Syariah, 3(2).
Kartika, G., & Segaf, S. (2022). Kombinasi Peran Model TAM dan CARTER Terhadap Optimalisasi Kepuasan Nasabah Mobile Syariah Banking di Masa Pandemi Covid-19. Jurnal Manajerial, 9(02), 152–167.
Mattulada, A., & Djatola, H. R. (2023). Peningkatan UMKM Melalui Peran PT. Permodalan Nasional Madani (PNM) Mekaar Desa Kasimbar Kabupaten Parigi Moutong. Jurnal Kolaboratif Sains, 6(7), 757–764.
Puspitasari, F. F. (2019). Implementasi pelayanan prima sebagai upaya meningkatkan marketing sekolah. J-MPI (Jurnal Manajemen Pendidikan Islam), 4(1).
Rihhadatul Aisy, P., Haelina Sefaringga, S., Supendi, A., Saraswati, H., Hidayat, W., Syariah, J. P., Ekonomi, F., Bisnis, D., Uin, I., Maulana, S., & Banten, H. (2023). Pengaruh kualitas pelayanan terhadap loyalitas nasabah pada bank syariah. Jurnal Manajemen Dan Ekonomi Kreatif, 1(3), 124–132. Https://doi.org/10.59024/jumek.v1i3.115
Rohendi, A. , & Widjaja, Y. R. (2023). Strategi manajemen membangun kualitas pelayanan menggunakan Importance Performance Aanalisis (IPA), Potensial Gain In Customer Value Index (PGCV) dan serqual di RSUD Sultan Imanuddin Pangkalan Bun Kalimantan Tengah. AKSELERASI :Jurnal Ilmiah Nasional, 120–138.
Rusmia, R., & Hasan, I. (2019). Strategi pelayanan Account Officer analisis pembiayaan pada anggota baitul maal wat tamwil. Jurnal Masharif Al-Syariah: Jurnal Ekonomi Dan Perbankan Syariah . Https://doi.org/10.30651/jms.v7i3.18827
Ulinnajah, A., & Rini, D. T. (2023). Strategi Bank Syariah Indonesia KCP Curup dalam menyelesaian pembiayaan murabahah bermasalah. Nusantara: Jurnal Ilmu Pengetahuan Sosial, 10(8), 3868–3885.
Copyright (c) 2023 Reza Sarif
This work is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License.
- Authors retain copyright and grant the journal right of first publication with the work simultaneously licensed under a Creative Commons Attribution License that allows others to share the work with an acknowledgement of the work’s authorship and initial publication in this journal.
- Authors are able to enter into separate, additional contractual arrangements for the non-exclusive distribution of the journal’s published version of the work (e.g., post it to an institutional repository or publish it in a book), with an acknowledgement of its initial publication in this journal.
- Authors are permitted and encouraged to post their work online (e.g., in institutional repositories or on their website) prior to and during the submission process, as it can lead to productive exchanges, as well as earlier and greater citation of published work.
