Penerapan komunikasi dan solusi yang tepat dalam mengatasi masalah operasional

Studi kasus pada toko buah di Desa Sumberejo Kota Batu

  • Mohammad Aditya Pratama Program Studi Perbankan Syariah, Universitas Islam Negeri Maulana Malik Ibrahim Malang
Keywords: UMKM, Buying and Selling, Obstacles, Communication

Abstract

UMKM are an activity that is generally carried out by people in Indonesia. With the large number of UMKM that exist in Indonesia today, it will be very profitable  to overcome the problem of proverty. Apart from that, a lot of state income is also obtained from these UMKM activities. Of course, UMKM activities are not far from public relations activities. Public relation is also an acitivity that is directly related to humans or the general public. This is the same as UMKM activities, which in fact are buying and selling activities. Of course, in carrying out buying and selling activities, beginners often encounter obstacles such as operational problems and other obstacles. Therefore, the solution to these obstacles can be overcome by carrying out exercise so that mistakes do not occur in carrying out these activities.

Downloads

Download data is not yet available.

References

Hardiyanto, S., & Pulungan, D. (2019). Komunikasi efektif sebagai upaya penanggulangan bencana alam di Kota Padangsidimpuan. Jurnal Interaksi: Jurnal Ilmu Komunikasi, 3(1), 30–39. https://doi.org/10.30596/interaksi.v3i1.2694

Khasanah, U. (2023). UMKM pasca covid, meningkatkan pemberdayaan ekonomi global. Ad-Deenar: Jurnal Ekonomi dan Bisnis Islam, 7(01).

Laily Bunga Rahayu, E., & Syam, N. (2021). Digitalisasi aktivitas jual beli di masyarakat: perspektif teori perubahan sosial. Ganaya : Jurnal Ilmu Sosial dan Humaniora, 4(2), 672–685. https://doi.org/10.37329/ganaya.v4i2.1303

Muhamad Aziz, H. A., Haidar, K., Rahayu, V. P., & Rahayu, V. P. (2022). Pengaruh kualitas pelayanan terhadap kepuasan konsumen pada bengkel generasi knalpot. Jurnal Prospek: Pendidikan Ilmu Sosial dan Ekonomi, 4(1), 11–23. https://doi.org/10.30872/prospek.v4i1.1321

Sarfiah, S., Atmaja, H., & Verawati, D. (2019). UMKM Sebagai pilar membangun ekonomi bangsa. Jurnal REP (Riset Ekonomi Pembangunan), 4(2), 1–189. https://doi.org/10.31002/rep.v4i2.1952

Soleha, A. R. (2020). Kondisi UMKM masa pandemi covid-19 pada pertumbuhan ekonomi krisis serta program pemulihan ekonomi nasional. Jurnal Ekombis, 6(2), 165–178.

PlumX Metrics

Published
2024-01-31
How to Cite
Pratama, M. (2024). Penerapan komunikasi dan solusi yang tepat dalam mengatasi masalah operasional. Maliki Interdisciplinary Journal, 2(1), 89-95. Retrieved from http://urj.uin-malang.ac.id/index.php/mij/article/view/5925
Section
Articles