Analisis kelayakan bisnis

UMKM kerupuk singkong nusantara putra 2 “Ibu Hj Khotimah”

  • Izzatunnisa Habiba Shalsabila Program Studi Perbankan Syariah, Universitas Islam Negeri Maulana Malik Ibrahim Malang
  • Salsabiila Salsabiila Program Studi Perbankan Syariah, Universitas Islam Negeri Maulana Malik Ibrahim Malang
  • Ananda Agustina Program Studi Perbankan Syariah, Universitas Islam Negeri Maulana Malik Ibrahim Malang
  • Nihayatu Aslamatis Solekah Program Studi Perbankan Syariah, Universitas Islam Negeri Maulana Malik Ibrahim Malang
Keywords: Cassava Crackers, MSMEs, Business Feasibilitypt

Abstract

Kerupuk Singkong Nusantara Putra 2 “Ibu Hj Khotimah” is a small and medium-sized enterprise (SME) located in Dusun Sekar Putih, Desa Pendem, Kota Batu, and has been in operation since 2015. Kerupuk Singkong Bu Khotimah is an SME in the food and beverage (F&B) industry and has the legal business permit, known as NIB (Nomor Induk Berusaha), and is also halal certified. The marketing aspect is through direct selling and currently uses WhatsApp media for digital promotion. In terms of technology, modern equipment or dough cutting tools are used, which will later become crackers. This SME has approximately 10 employees. The Kerupuk Singkong Bu Khotimah SME also has a solution for disposing of cassava skin waste, which usually reaches 60 kg, by selling it back as cattle feed.

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References

Kementerian Koperasi dan UKM. (2023). Laporan Riset Pasar UMKM Kerupuk Singkong. Jakarta: Kementerian Koperasi dan UKM.

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Published
2024-04-30
How to Cite
Shalsabila, I., Salsabiila, S., Agustina, A., & Solekah, N. (2024). Analisis kelayakan bisnis. Maliki Interdisciplinary Journal, 2(4). Retrieved from http://urj.uin-malang.ac.id/index.php/mij/article/view/6256
Issue
Vol 2 No 4 (2024): APRIL
Section
Articles

Copyright (c) 2024 Izzatunnisa Habiba Shalsabila, Salsabiila Salsabiila, Ananda Agustina, Nihayatu Aslamatis Solekah

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